Frisse blikken on the future
At SoMMedia, we’re always looking for new ways to make collaboration more exciting and interactive. Together with our partner Frisse Blikken, we regularly explore the latest trends and develop innovative techniques. For the Future of Work event, Frisse Blikken wanted to introduce new ways to make online collaboration more engaging. We needed to come up with a solution that would involve participants both physically and online, while also fostering interaction.
Our approach
During the event, we introduced the ‘popcorn room’. But what exactly is a popcorn room? It involves creating small groups that are placed in multiple online breakout rooms during a single event. Participants can collaborate on tasks, brainstorm, or simply have a casual chat. The idea was to translate the dynamics of physical collaboration into an online environment.
Behind the scenes
The result
The outcome was a livestream, or rather a hybrid event, where online participants did much more than just listen. They had the opportunity to actively engage and felt genuinely involved in the event. The popcorn rooms provided an interactive experience, allowing everyone to collaborate and participate in discussions, just like in a physical setting.
At SoMMedia, we are proud of our collaboration with Frisse Blikken and the success of the popcorn rooms during the Future of Work event. We continue to innovate to make online and hybrid events even more engaging and interactive.
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